The logo of the app has been changed from the calling symbol to “B” inside the green conversation bubble.
WhatsApp for business app is being tested by a private group of testers and the company will introduce it as “WhatsApp Business” — a standalone app.
Its description is available on Google Play Store.
Facebook intends to earn some of the money it spent while acquiring WhatsApp and the new standalone app would charge business in future, The Wall Street Journal said late on Friday.
“We do intend on charging businesses in the future. We don’t have the details of monetisation figured out,” WhatsApp’s Chief Operating Officer Matt Idema was quoted as saying.
“WhatsApp Business” is different from the regular WhatsApp. The logo of the app has been changed from the calling symbol to “B” inside the green conversion bubble.
However , after downloading the app looks the same as WhatsApp, barring the title bar that says “WhatsApp Business”.
The app has interesting features such as auto responses, creating a business profile, chat migration and analytics. According to reports, many businesses are widely using WhatsApp to communicate with their customs, particularly in Asia.